Evolve your style
Instantly familiar, intuitive and comfortable, the North Prime helps you progress faster in your Freeride game. A sweet performer in all wind and water conditions, it tracks upwind smoothly and slices splash-free through the chop. Jump and boost in full control, with forgiving landings thanks to the softer flex. Ride in tune with nature, in tune with yourself.
Progressive single concave with pulled in flexible tips
Pulled-in tips combine with a progressive single concave with flatter mid-section for faster early planing, and slicing splash-free through chop.
Balanced rocker, outline and flex
For smooth, controlled upwind tracking. The Prime’s rounded outline is easy to edge, helping you stay in control and progress faster; while it’s forgiving flex means softer landings and gives you confidence for jumps and boosts.
Recommended with Flex bindings
Soft cushioning with just the right amount of grip underfoot. Pure-comfort seamless KnitFlex inners and triple-density GripFlex footbeds are combined with customised size and stance adjustments for a locked-in feel and dependable support. Sold separately in sizes S/M or M/L.